About NSW Farmers

NSW Farmers’ Association, Australia’s largest farm body, is dedicated to lobbying on behalf of its members and farmers generally in NSW, as well as representing their interests across all agricultural sectors; to ensure that their voice is heard at all levels of Government as well as by other interest groups and stakeholders. The following position is now available:

Marketing Manager

The Marketing Manager role is responsible for the marketing activities (above and below the line) of the Association and managing the associated budget. Marketing activities occur across multiple mediums.

The role also requires the management of the business-to-business relationships with stakeholders/sponsors, both with existing partners and developing new partnerships. 
You will be tasked with developing new partnership opportunities across the region, as well as strategically managing existing partner relationships and projects to ensure customer satisfaction and maximum financial return for the Association.  In addition to driving commercial revenue, you will be responsible for driving marketing strategy and imperatives to increase awareness of the Association and subsequently drive membership.

Your Responsibilities: 

Manage advertising budget for achievement of marketing strategy and objectives
Design and develop marketing campaigns to grow and retain membership
Design and develop marketing events in consultation with regional staff to grow and retain membership and support members
Manage sponsorship and member benefits programs to create value for both the sponsor and members
Develop and manage relationships with business partners in order to maintain their continued support over the longer term
Manage delivery of NSW Farmers events including Annual Conference and trade events
Build and develop long term relationships with service providers to the agricultural industry 
Create content and manage social media platforms, web pages, marketing collateral and other communications

We are looking for:

Demonstrated capability in developing and implementing marketing strategy and initiatives
Strong experience in marketing and business development
Excellent organisational skills, able to juggle competing priorities
Demonstrated people management capability
Ability to develop and manage relationships with potential and existing partners
Highly developed written and oral communication skills, and an ability to communicate with people at all levels
Proficiency in social media, html, Microsoft and Adobe platforms
Tertiary qualifications in a related discipline i.e: Marketing, Business
Understanding and experience in agriculture or of rural and regional NSW

To apply

 Applications including resume and cover letter to be sent to
Applications close 5.00pm Friday, 8 June 2018.
Enquiries about the position ring Jeff Kennedy on (02) 9478 1000.